How is animation different from motion graphics?

Each of us has heard of such concepts as animation and motion graphics. These terms are very widely used on the Internet. How well do these videos relate to websites or entertainment? But many wonder if they are different concepts or if they are the same. In this article, we will find out the main difference between animation and motion graphics.

These concepts are very similar to each other and have a common goal. However, there are slight differences between these concepts. For example, if you want to create such charts, you need to understand the difference to choose the best specialization option.

If you just want to decide which video is best for your site or application, you should turn to motion graphics services to help.

Relationship Between Motion Graphics and Animation

It is no secret that these two concepts have an individual connection with each other. For example, you can select a set of tools used by specialists. In the first, in the second option, videographers prefer to use programs such as After Effects, Cinema 4D, Maya, Illustrator and Photoshop. When working with motion graphics and animation, the foundation is the 12 Principles of Animation. Therefore, we can conclude that these two concepts complement each other.

What is animation?

Let’s analyze each concept separately. Animation is a term that has been around for over 100 years. This is a general concept that motion graphics refer to.

If you’re working with static objects or images, that means you’re working with animation. Objects can be in any form, such as hand-drawn cartoons, CGI, anime, clay, or motion graphics.

Of course, CGI is most often used to create animations, but hand-drawn sketches are also safe to use.

The main difference between animation and other types is the content. Typically, these are movements of objects, blocks of text, or other graphic design elements. Bringing a graphic, infographic, or web design to life through motion is usually “animation,” but more specifically, it’s a type of animation called motion graphics.

If we talk about animation separately then it is based on cinematic effects which help to grab the attention of the target audience.

For example, if there is a certain subject in your work and you illustrate it lightly, it is called motion graphics. If you take a human character and show them traveling somewhere and interacting with other objects, that’s already called animation.

Most often, animations are used to display stories. For example, the famous Pixar cinema often uses animation in its work to show the whole story. Motion graphics can bring statistics to life, but animation can bring characters to life and create a whole story.

What is Animated Graphics?

Imagine a situation where you have your website and you decide to make it more interesting and unique. You have decided to rotate the logo. These are animated graphics. Simply put, they are graphics that depict moving shapes, objects, or text.

As a rule, it is used to illustrate their ideas. Sometimes with the help of a video you can explain your plan in more detail and clarity than with words.

Summing up, we can say that with the help of animation you can fully reveal the desired plot. An example would be an animation-based cartoon. Animation graphics are used to show certain information in motion. It can be anything from numbers to a brief history of the brand in a few pictures.

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